Saudi Arabia Retail & E-commerce Summit 2024


Saudi Arabia’s retail and ecommerce market is undergoing a transformative phase, propelled by a young and digitally engaged population. The retail landscape is a blend of traditional markets, such as souks and bazaars, and modern shopping malls. However, the rising adoption of digital technologies and changing consumer behaviour are reshaping the way people shop.

Traditional Retail: Traditional markets remain an integral part of Saudi Arabia’s retail culture, offering a unique shopping experience. However, there’s a noticeable shift toward modern retail, with shopping malls becoming popular hubs for international and local brands.

Ecommerce Boom: The ecommerce sector has witnessed significant growth, fuelled by increasing internet penetration and a surge in smartphone usage. Consumers are increasingly turning to online platforms for convenience, variety, and competitive pricing. Notably, the acquisition of by Amazon has catalysed the integration of global ecommerce practices.

Government Initiatives: The Saudi government has implemented strategic initiatives to propel the retail and ecommerce sectors into the digital age.

Vision 2030: Launched in 2016, Vision 2030 is a comprehensive blueprint for economic diversification. In the context of retail and ecommerce, it aims to reduce the country’s reliance on oil revenue by fostering a dynamic digital economy. This includes supporting entrepreneurship, attracting foreign investment, and promoting innovation in the retail sector.

E-commerce Law: The introduction of the E-commerce Law is a crucial step in regulating online business activities and ensuring a fair and secure digital marketplace. The law addresses issues such as consumer protection, electronic contracts, and the responsibilities of e-commerce platforms.

Investment in Infrastructure: The government is actively investing in digital infrastructure to support the growing demands of the ecommerce sector. This includes improvements in internet connectivity, logistics, and payment systems, creating an ecosystem conducive to the seamless operation of online businesses.

These government initiatives collectively contribute to creating a conducive environment for the growth of both traditional retail and ecommerce, fostering innovation, and ensuring a regulatory framework that instils confidence in consumers and investors alike. The aim is to position Saudi Arabia as a regional hub for retail excellence and technological innovation.

Our Speakers

Dr. Martyn Davies

Dr. Martyn Davies

Head of Retail Sector

Royal Commission for Riyadh City

Subramanian Vedapuri Thachampattu

Subramanian Vedapuri Thachampattu

Chief Country Officer

Landmark Arabia Co

Aurélien Cuellar

Aurélien Cuellar

Director - Technology Omnichannel Operations

Chalhoub Group

Saud (Abdulaziz) Alhussain

Saud (Abdulaziz) Alhussain

eCommerce & Marketplaces Development Manager

Digital Economy Development | P&D MonshaatSA

Faisal Parkar

Faisal Parkar

Director of IT

Tim Hortons Middle East

Khalil Alami

Khalil Alami

Founder and CEO


Surya Kuchibotla

Surya Kuchibotla

Head of eCommerce and Distribution


Mikhail Ulianchenko

Mikhail Ulianchenko

Head of Digital

Asteri Beauty

Roberts Bendins

Roberts Bendins

Head of Hyper & Marketplace


Kunal Arora

Kunal Arora

Head of eCommerce

Nahdi Medical Company

Jehad AlNajjar

Jehad AlNajjar

Head of Retail Operations

Saudi Ceramics

Mohammed Shahbaz Khan

Mohammed Shahbaz Khan

Country Head Supply & Operation

Ahmed Abdullah Hamad Al Essa Company

Sultan AL Yahya

Sultan AL Yahya

Head of E commerce

Tanmiah Food Company

Satish SV

Satish SV

Commercial Director

Al Sadhan Retail Group

Eng. Saleh Al Sulami

Eng. Saleh Al Sulami

Regional Director

Petromin Nissan Official

Riyaz Muhammed

Riyaz Muhammed

Director of Sales

MoEngage Inc.

Trevor Nadeau

Trevor Nadeau

Founder and Managing Director

Local Knowledge

Why Attend?

In an era of profound digital transformation, the retail and ecommerce sectors in Saudi Arabia are undergoing a dynamic metamorphosis. This event is your exclusive gateway to:

  • Gain Insights: Uncover the latest trends, market dynamics, and consumer behaviors shaping the retail and ecommerce landscape in Saudi rabia.
  • Network: Connect with industry leaders, entrepreneurs, and government officials to forge partnerships and collaborations that drive innovation.
  • Explore Innovations: Discover cutting-edge technologies and solutions revolutionizing the retail and ecommerce experience, from seamless online transactions to the integration of augmented reality.
  • Learn from Success: Hear firsthand from successful ecommerce entrepreneurs, retail executives, and tech innovators who have navigated the challenges and triumphed in the ever-evolving business landscape.

Vendor Categories

  • Store Management

  • Retail Media Platforms

  • Robotic Fulfillment

  • Digital Shopper Analytics & engagement

  • Cashier less Checkout

  • Product Search & Discovery

  • Point of Sale Financing

  • Returns optimization

  • Subscriptions, Loyalty & Rewards

  • Spend Management & Analytics

  • Product Information Management

  • Online reviews Management

  • Mobile & Social Commerce engagement

  • Customer journey Analytics and optimization

  • Store Operations and Analytics

  • Payments & Fraud Protection

  • Order Management

  • System integrators

  • CMS

  • Conversational Commerce/Chatbots

  • Taxation

  • Location Analytics and Proximity marketing

  • Augmented/Virtual reality Tools

  • Shelf Monitoring

  • Ecommerce Platforms

  • Omnichannel customer service platforms

  • Pop ups & Kiosks

Industry focus

  • Retailers / E-tailers

  • Apparel, Footwear & Accessories

  • FMCG

  • Flowers, Gifts & other party supplies

  • Insurance

  • Health & Beauty

  • Airlines, passenger rail, ferry, travel agencies

  • Consumer Electronics

  • Furniture, Home & Garden

  • Jewelry

  • Utilities, Telcos, and government

  • Grocery, Food, CPG & Pet supplies

  • Entertainment, Cinema, Theme Parks

Job Tittles

CEOs, COOs, CMOs, CIOs, CFOs, and CTOs

VPs, Group heads, Directors, and regional managers for:

  • Customer Service

  • Digital

  • eCommerce

  • IT

  • Operations

  • Payments

  • Strategy

  • Security

  • Supply Chain

  • Technology

  • Transportation

  • Warehouse

Our Sponsors

Platinum Sponsor

Digital Commerce Enabler

Silver Sponsor

Associate Sponsor

Local Partner

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Past Sponsors

past sponsors

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